Composite wood flooring market

[wangkiky]

Flooring from the date of birth, to play a lot of cards to attract consumers, whether it is price or product performance and appearance, have a strong competitive advantage. Color and more durable, easy care and meet the needs of the public, these features make a lot of pragmatic consumers become loyal customers flooring. However, compared with solid wood flooring, laminate flooring is also unsatisfactory.

Such as formaldehyde, any flooring can not be avoided to face this problem. Currently, the state level to strengthen the wooden floor to do a detailed definition, E0 formaldehyde emission level that is equal to less than 0.5mg / L (the highest national health standards); E1 formaldehyde emission level that is equal to less than 1.5mg / L (national mandatory standards ). With the improvement of technology, laminate flooring, composite flooring standard of health will be more and more.

In recent years, with the export tax rebate adjustment, flooring industry suffered a big blow. Rooted in China's export volume growth year after year is the floor, for such enterprises, the crisis from the '' export rebate '' to a large extent affected the profitability of the industry. And 'export tax' 'than, from the flooring industry to greater pressure on resources, timber resources are limited, if the domestic shortage of raw materials, will certainly affect the price of the finished floor.

Comprehensive view, in recent years, solid wood flooring raw materials rose as much as 100%, the composite material is also up to 50%. Export-oriented enterprises in the face of changes in the export tax rebate policy focus from simply being sold for export, the sale for export diverted both. Adjust marketing strategy is imperative.

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